Partners | Collaborating for data-driven audience development

Arts Marketing Association

The Arts Marketing Association (AMA) is the UK’s leading community for professionals in the arts, culture, and heritage sector. With over 4,000 members and 800 organizations, they work to strengthen the industry through knowledge exchange and networking. As a Service Provider Member, MarketHype is a proud part of this ecosystem, contributing expertise and tools for data-driven marketing.

CultureSuite

CultureSuite is a digital platform designed for cultural organizations. It brings together web, data, and marketing tools in one place, helping theaters, venues, and event organizers strengthen audience relationships and communicate with greater precision.

Dansk Live

Dansk Live is a Danish membership organization for festivals, venues, and democratic festivals. They unite live event organizers across the country and act as a voice, advisor, and collaborative partner. The organization hosts seminars, courses, and conferences to support professional development and inspiration within the live sector.

DX

DX is a cinema-operations software company that helps venues handle programming, ticketing, concessions, online sales and scheduling – all in one platform.

ESS Group

ESS Group develops destinations, resorts, and experiences, with several hotel and resort locations in Sweden, Norway, and Denmark. ESS Group is both an investor in and close partner to MarketHype.

European Audience Data Alliance

EADA (The European Audience Data Alliance) is an international forum for organizations working to increase engagement in culture by improving the collection, understanding, and use of audience data.

Eventeffect

Eventeffect.se is the leading independent news platform for the Swedish meetings and events industry. With daily updates and a newsletter reaching more than 20,000 subscribers, it serves as the central hub for industry news. As a select partner, MarketHype contributes expertise by providing readers with data-driven insights and analysis.

Morris Hargreaves McIntyre

MHM (Morris Hargreaves McIntyre) is an international consultancy specializing in audience insight within the cultural sector. Using models like Culture Segments, they help museums, galleries, and cultural institutions better understand their audiences, increase engagement, and reach new target groups.

Norske Kulturhus

Norske Kulturhus is an industry association for municipally linked concert and cultural venues in Norway. With around 140 members, they advocate for better conditions for these institutions. MarketHype is a supplier member of Norske Kulturhus.

Norsk Publikumsutvikling

NPU (Norsk Publikumsutvikling) is a national membership organization aimed at strengthening the role of art and culture in Norway by building audience insight. Together with MarketHype, NPU has developed NPU CID (Customer Insight Dashboard), a tool based on ticket sales data that supports smarter decisions in programming, marketing, and audience engagement.

RePublik

RePublik in Västra Götaland works with trend monitoring, knowledge sharing, and professional development to help cultural organizations grow from an audience perspective. Their services are available to all publicly funded arts and culture organizations.

Svenska Handbollslandslaget

SHLAB (Svenska Handbollslandslaget AB – Swedish National Handball Team) is a company fully owned by the Swedish Handball Federation, focusing on commercial development. As the tech partner to the Swedish national handball team, MarketHype supports their digital transformation to enhance the spectator experience.

Swedish Data & Marketing Association

SWEDMA (The Swedish Data & Marketing Association) is the industry body for data-driven marketing in Sweden. They work to support the future of marketing through training, certifications, legal advice, and a valuable network. MarketHype is a member of SWEDMA.

Ticketmaster

Ticketmaster is the global market leader in live event ticketing, supporting venues, artists, and promoters across the world. MarketHype integrates seamlessly with Ticketmaster, enabling organizers to utilize their audience data for targeted marketing and automated communication.

Tixly

Tixly is a Nordic software provider for ticketing, used by cultural venues, festivals, and event organizers in over 13 countries, with millions of tickets sold annually. MarketHype is a Preferred Partner and integrates Tixly with its solutions.

Visit Group

Visit Group develops software solutions for the experience and hospitality industry. Their systems are used for booking and selling rooms, tickets, and packages, as well as managing operations and multichannel distribution.

Curious about our integrations?

Want to get started with MarketHype? We offer a range of ready-to-use integrations with ticketing systems, booking tools, and digital platforms. These integrations unlock powerful customer insights and make it easy to communicate in a smart, targeted way with your audience.

Explore integrations

WORK WITH MARKETHYPE

Become our partner in audience development

Does your organization also want to make audience development and event marketing simpler and more enjoyable? Together with our partners, we develop exciting integrations that provide deeper insights, knowledge, and inspiration. We also host webinars, events, and other activities.

Get in touch and let’s explore a partnership together!

Christian Carlborg
Sales Director, MarketHype
christian@markethype.io

Collaborations & partnerships