AUDIENCE DEVELOPMENT PLATFORM

All your audience data – and the tools to act on it.

See who your audience is, understand how they behave, and turn it all into visitors that keep coming back.

Audience insights, segments, campaigns, automations and surveys in one platform, built specifically for events, venues and destinations.

TRUSTED BY

Over 200 venues run their audience on MarketHype

HOW IT WORKS

Connect once. Know your audience. Grow it.

Connect audience data

Plug in your ticketing or booking system to MarketHype. Sales, contacts and interactions flow in automatically. No CSVs, no manual imports.

Understand your audience

See in MarketHype who your audience really is: regulars, last-minute bookers, families, first-timers, big spenders. Build segments as broad or as razor-thin as you need, ready to act on.

Take marketing action

Send the right message in the right channel at the right time. Campaigns, welcome flows, win-backs, renewals, cross-sells and surveys keep running while you focus on what's next.

WHAT MARKETHYPE DOES

Everything you need to know your audience – and grow it.

View from MarketHype's customer data platform

All your audience data, in one place

Every sale, booking, contact and interaction from your tools flows in automatically and stays fresh. No CSVs, no manual imports.

View from MarketHype's sales overview

See who your audience really is

Who spends a lot? Who books last-minute? Who brings the whole family? Insights that anyone on your team can read at a glance.

View from MarketHype's segmentation tool

Segments that match how you think

Build segments from purchase history, behavior, demographics, and interests. They grow with your audience, so your messages keep landing.

View from MarketHype's email tool

Campaigns built on your data

Send email and SMS campaigns and build Meta ad audiences, all from where your data already lives. No file imports, no juggling tools.

View from MarketHype's automation tool

Automations that run in the background

Welcome flows, win-backs, renewals, cross-sells, and birthday messages. They keep running while you focus on on what's next.

Surveys for the feedback your data can't show

Build and send surveys, then turn the answers into smarter segments and campaigns. Feedback that fuels your marketing.

How can MarketHype help you?

WHAT'S NEW

What does your audience actually think? Now you can ask.

Surveys is here. Bring together what your audience buys, how they engage, and what they tell you, all in one platform. Every answer becomes fuel for smarter segments, campaigns and decisions.

CUSTOMER STORIES

What our customers say

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"It's truly a strength to have analytics, segments, and automations in the same tool. We gain a great overview and can work smartly with our entire customer database – all in one tool."

Christine “Titte” Carlsson

GöteborgsOperan

Man in black and white filter

"We've used MarketHype since day one. Choosing them as a provider was an obvious decision because the tool is specifically designed for the event industry. The customer data in MarketHype forms the foundation of our marketing – we get a clear overview of our customers."

Fredrik Johansson

KALIBER Live Entertainment

norefjell skisenter logo

"It's very interesting to access all the customer data, sales, and insights that come with the integration. We have much better control and oversight now than before."

Vebjørn Skaseth Ørpen

Norefjell Skisenter

SEE IT IN ACTION

See exactly how you can turn your visitors into loyal audiences

Your ticketing or booking system already knows who buys what, when, and how often. In 30 minutes, we'll show you what to do with that knowledge.

You'll see:

  • Smart segmentation with templates built for your industry

  • Email, SMS and surveys in one place

  • Campaigns and automations that drive actual sales and bookings

  • Reporting tied to real revenue

Trusted by 200+ venues, festivals and destinations across northern Europe.

ABOUT MARKETHYPE

Built in Gothenburg. Used across the Nordics.

Since then we've grown – more users, more features, more colleagues – and today events, venues and destinations across the northern Europe run their audience on MarketHype.