Webinars

A customer journey consists of numerous touchpoints. It includes everything from Instagram ads and website visits to SMS campaigns, order confirmations, and reviews – just to name a few.

With so many elements to manage, creating the ultimate customer experience can feel overwhelming. So how can you make the process a bit easier? With automation, of course!

In this webinar, we’ll focus on automation and how to make it an integral part of the customer journey. Automation not only saves time but also delivers personalized experiences while driving sales.

Join us and discover the invisible hero of the customer journey!

Please note that the video and presentation are in Swedish.

Email is one of the oldest and most used channels. At the same time, it's one of the absolute best channels – trendier than ever. Yes, in a society where the number of digital channels is only increasing and recipients are becoming ever busier, email stands firm. How can this be? What makes it so durable?

In this webinar, we guide you through the world of email. You will learn more about its given place in the customer journey, how your email mailings should be designed to arouse curiosity, and how email can become your absolute best channel. We will also look at new rules you need to know to be able to send email marketing at all.

The webinar is mainly for those who work with marketing in the events and experiences industry.

Please note that the video and PDF are in Swedish.

Are you loyal to your visitors and guests? Namely, it’s not your customers who should be loyal to you – it’s you who should be loyal to them and deserve their customer loyalty. That you know who your regulars are, what interests they have and how you give them added value, is therefore key to strengthening customer loyalty. But, what does actually drive customer loyalty?

This webinar is for marketers in the event and experience sector. We will delve into how you can become more loyal to your customers and talk about the customer journey, customer satisfaction and customer experience. We will also give you a bunch of examples of how you can give your visitors added value.

The webinar is for marketers in the event and experience industry.

Please note that the video and PDF are in Swedish.

How well do you know your customers and how can you turn them into target groups? How do you get more regulars? Segmenting your customers and being relevant in your communication is essential if you want to increase open rates, engagement rates and sales figures. If you’re right on target, you tie customers closer to you and achieve higher customer loyalty.

But where do you start? And what data can you use to create segments? In this webinar, we go through all the questions you might have about segmentation and give you concrete examples – everything you need to get started as quickly as possible.

The webinar is for marketers in the event and experience industry.

Please note that the video is in Swedish. The PDF guide is in English.

The key to breaking through the noise is high relevance. Content just for you, spoken in your language, presented the way you like it. How do we do that when we have thousands of visitors? We are but a few enthusiasts managing everyhing!

Get help from your new best friend - Automations! In this seminar we focus on how automations can help us create a personal, bonding relationship with our visitor, while saving time and providing additional sales.

Please note that the video is in Swedish. The PDF guide is in English.

We hear a lot about data driven marketing, but what is it really? In this webinar we dive into the deep end and get to the bottom of what it really means and how we can apply these concepts every day.

Focus is on how to get started as an event organizer and how to avoid getting caught up in endless IT projects on your journey.

Please note that the video is in Swedish. The PDF guide is in English.